“A little girl as in 5-7 … is on a bed holding a Teddy bear dressed in bondage and fetish gear.”
Parents erupted in outrage over fashion brand Balenciaga using young children to advertise what one critic dubbed “bondage” teddy bear purses.
The high-end brand is known for its outrageous fashion and is often worn by celebrities like Kim Kardashian, model Bella Hadid, and actress Nicole Kidman.
“Has anyone else seen this? It’s on the main page of their website and is wildly inappropriate,” one person posted online to Mumsnet. “A little girl as in [aged] 5-7 … is on a bed holding a Teddy bear dressed in bondage and fetish gear. She also doesn’t look particularly happy. I don’t understand how a whole team of people presumably thought this was ok! It’s gross.”
“Bloody typical of Balenciaga,” another person reacted to the photos. “They shock to get attention for their overpriced rubbish. It’s like a social experiment on how ridiculous their products are but yet people buy the rubbish.”
“This though is disgusting and verging on depraved. What possessed the parents of this child to think this is any sort of normal I cannot fathom.”
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